Pletho

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Pletho brand identity โ€” UI design system digital product health technology 2023
Pletho visual identity โ€” branded merchandise and packaging health technology startup

Pletho

2023

Overview

The brand was created from the ground up to position Pletho as a forward-thinking, human-centered technology company. Rather than emphasizing limitation, the identity communicates empowerment, precision, and calm support through design. SPN1 is Pletho's flagship product โ€” an ambient eating device engineered for accessibility without compromising on form. This project extends the Pletho brand system into physical product design, developing a distinct visual identity across packaging, product photography, and marketing materials for the device itself.

Creative Direction

Product Marketing

Brand Identity

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